Ask Laurence
All your Amazon data, one question away
Ask anything about your Amazon business in plain English, in Laurence, Slack or Teams, and get the answer from your own sales, ads and market data.
Answers from your own data
Ask Laurence combines Laurence's understanding of Amazon with live Amazon Ads and Seller or Vendor Central data. No exports, no uploads, no guessed numbers: when you ask for your TACOS, it adds up your real revenue and ad spend.
Ask natively in Slack and Teams
Mention @Laurence in a Slack or Teams channel, or send it a direct message. It answers in the thread with the same numbers you see in the platform, and anyone in the channel can ask the next question.
TACOS rose from 13.8% to 15.0%. Total sales were flat, and ad spend grew $3,120, most of it on two new keywords for the iced latte that have not converted yet.
- iced latte protein: $1,840 spent, 6 orders
- sugar free iced coffee: $960 spent, 2 orders
Charts and reports on request
Ask for a chart and it draws one. Ask for a weekly summary and it writes one. Save any question to run on a schedule, across every store, with the answer in your inbox before Monday’s meeting.
It shows its work
Every answer lists the steps behind it in plain words, and links to the page that holds the figures. Ask a follow-up, share the thread with a teammate, or pick it up again next week.
- Choosing how to answer
- Reading your key metrics
- Comparing periods
- Reading placement performance
- Reading bid history
- Running the numbers
Questions to start with
What brand teams ask in their first week.
- How is my branded vs non-branded split?
- What is my TACOS for the last 30 days?
- How is my best seller performing this month?
- Compare Top of Search, Rest of Search and Product Pages this month
- Which keywords had bids raised more than 20% this week, and did sales follow?
- How is my market share trending in my main category this year?


